Zest Of Beirut
in the wake of the city’s explosion.
In the wake of the catastrophic Beirut explosion, Zeina Sultani (founder of Frozen Musique) decided to create a limited-edition collection of dried bouquets to raise money for the communities most affected. An ode to Beirut, the bouquets capture the beauty and vibrancy of the city’s people and places. Consciously crafted and designed with love, 100% of sales will be donated to Beirut’s relief funds, community cooperatives and struggling businesses, including Souk El Tayeb, Muwatin Lebnene, Baffa House and Minteshreen.
Anyone who knows me, knows how much I love flowers, which is why, perhaps, I was drawn to them more than ever in the wake of lockdown. Without any plan in mind whatsoever, I started drying my own flowers and made arrangements to place around the house. Almost immediately, friends wanted their own, and soon after a bigger concept began to take shape.2. What do the different bouquets represent?
The bouquets are a message of hope and love to a city that’s close to the heart of each and every one of us. They capture the beauty and charm of Beirut and Lebanon. I never go to a florist when I’m there. I just stop the car, pick flowers from the fields and arrange my own bouquets. With Zest of Beirut, the idea was that, as people support Beirut through their donations, we bring them a piece of the splendour of Lebanon inspired by its nature into their homes.
One can never love just one thing about Beirut. But if I had to choose, it would be its chaos, which to me, is absurdly magical.